How Do You Shop?


Do you do most of your shopping online? According to the National Retail Federation more than half of shoppers surveyed, 56%, said they would shop online, 92% of online shoppers plan to take advantage of free shipping and and 48% will buy online and use in store pick up.

How soon do you start your holiday shopping? 39% of shoppers in the survey said they would begin holiday shopping in November.

How do you choose where to shop?  Sales and discounts remain the largest factor in choosing a particular retailer during the holidays, cited by 70%. Quality merchandise was the next-largest factor at 59%, followed by selection of merchandise at 57%, free shipping and shipping promotions at 46% and convenient location at 44%.

What do you tend to buy? For the 13th year in a row, gift cards remain the most popular items on wish lists, requested by 59% of those surveyed, followed by clothing and accessories at 52%, books/movies/music/video games at 35%, electronics 29%, home decor 24%, jewelry 23%, personal care or beauty items 21%, sporting goods 18% and home improvement items 17%.

However you shop, enjoy yourself out there!

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